.2Performant, a Romanian technology as well as associate advertising and marketing solutions firm, announced on Monday, September 9, at the Bucharest Stock Market, that it aims to obtain the Profitshare partner networks in Romania and also Bulgaria coming from Sale Advertising. Together, Dante International, the manager of eMAG, will certainly end up being an investor in 2Performant.On September 6, 2Performant’s Board of Supervisors ended a preliminary agreement to acquire the Profitshare.ro and also Profitshare.bg associate systems possessed by Sale Advertising S.R.L. as well as Sale Marketing EOOD.
The agreement lays out the guidelines of the transaction and also is certainly not officially binding, conforming to the provider push mentioned through Economedia.The function entails the transactions of the Profitshare service lines coming from Sale Advertising S.R.L. and Transformation Advertising And Marketing EOOD (as sellers) to 2Performant (as the buyer). Dante International S.A.
(majority investor of Transformation Marketing S.R.L.) are going to belong to your business transactions arrangement as a guarantor.” Once the Profitshare transaction is actually finished, our experts are going to grow our current ability and diversify our client profile in both Romania as well as Bulgaria. Our experts still possess a couple of essential steps to finish, but I am actually certain that the teams associated with the purchase on each sides will definitely handle to finish them successfully. Our experts will definitely declare our post-acquisition programs after wrapping up the investment according to the final contract,” mentioned Dorin Boerescu, Chief Executive Officer as well as Founder of 2Performant Network.The deal price is actually RON 4.3 thousand, as well as will be actually paid for 55% in cash as well as forty five% in 2Performant allotments via a financing increase..” 2Performant is a young and vibrant company along with market values that resonate with us.
We assume that, after the transaction is actually completed, the Profitshare service combined along with 2Performant will certainly deliver more significant worth to its customers,” said Tudor Manea, General Manager of Dante International SA.2Performant additionally takes note that several measures remain to complete and also wrap up the deal, such as the successful fulfillment of the due persistance evaluation through 2Performant.Profitshare was launched in 2012 and currently possesses a profile of 250 associate systems (including the eMAG group) in Romania and also Bulgaria.radu@romania-insider.com.( Image resource: the firm).